Shop(#) the Rest


Inspired by Hôtel Americano’s modern ryokan aesthetic, “Shop(#) the Rest” is designed to evoke a minimalist yet cozy atmosphere through the use of wood, glass, and metal. The retail space complements the hotel’s industrial façade and serene interior, creating a tranquil environment in the heart of Chelsea.

The store features a curated selection of Japanese products and ryokan-inspired items, bridging the cultural influences of the hotel with a modern, urban sensibility. The design reflects a balance between warmth and minimalism, offering guests a seamless extension of the hotel’s unique ambiance.

Store Design
2024

















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